What is Website Architecture Friendly Vs Non-friendly SEO friendly Website Architecture Flat Vs Deep Website Architecture Best practices to create the right architecture Examples of Website Architecture FAQs What is Website Architecture Website architecture organizes your website pages through navigation, categories, content, and elements. A well-laid-out website architecture aims to make all the information accessible to […]
Learn More
If you have ever worked with e-commerce website development, then you would have noticed that there are a huge number of product pages. And more times than not, duplicate URLs are created with same content. As such, canonical tag is used to tell Google spiders that a particular page is your primary version, which needs […]
Learn More
A lot has been said over the past years about migrating your website to a secure protocol. Unless you are writing for fun and have a simple blog, migrating to https is a no-brainer. Moving to https helps in search engine optimization efforts. It also creates trust signals for your visitors as a secure padlock […]
Learn More
The work-from-home culture has created many challenges, and after gaining a few pounds (actually more than a few), I decided to get back on track and start a workout regimen. And I was in the market to try whey protein. So I went to one of the UK brands suggested by a friend (thanks Adi). […]
Learn More
Optimizing Facebook Advertising for Better Lead Quality Facebook is one of the biggest advertising platforms owing to the huge audience size and gives options for advertisers beyond Google and YouTube. However, Facebook advertising poses a bigger challenge as targeting is not based on keywords but on factors like demographics, interests, etc. While optimizing many international brands […]
Learn More
Before you say, “not another pixel!”, let us be candid enough to tell you that if you run Facebook ads, the pixel is a must. A Facebook pixel on your website can not only help you track lead converting on your website but also improve your ad management. If you are in the e-commerce business: […]
Learn More
Google Analytics: This is the most critical tool for your business, and is absolutely free. Get insights of your visitors, total sessions, unique users, average time spend on page, bounce rate and more. Leverage the tool to power your marketing strategies as this tool will tell you traffic sources and exit paths. Implement ecommerce tracking […]
Learn More