Google Ads PPC Audit

The first question many businesses ponder over is whether they need a PPC audit or not. Is the in-house team or PPC manager leveraging all the possible opportunities to convert the paid traffic? You need a PPC audit if:

  • You want to revamp or expand your paid presence on Google and Bing
  • Your cost per acquisition (CPA) is not lowering and you want to bring it down
  • No noticeable improvements in conversions MoM/YoY
  • You want to improve your Search Impression Share
  • Account structural improvements

Why choose SeoCodex for PPC Audit?

More than a decade of experience in running PPC campaigns
Quarterly spending of $500k with ROI of 3x or more in campaign(s)
Certified Professionals
100% Money Back Guarantee*

Request PPC Audit

SeoCodex PPC Audit Other Brands PPC Audit
Manual Audit- Certified PPC expert reviews account using tools
and experience to provide recommendations
Automated audit- limited scope and recommendations
Custom Reports- personalised to your website Template Based Reports
2-hour consultation session None
Paid Free

Our account audit focuses on deliverables by working on critical granular details which include:

  • Conversion Tracking- are all conversions being tracked properly?
  • Keyword Research, adding new keywords to extend reach, introducing negative keywords to reduce wastage of spends
  • Evaluate bidding strategies and transitioning to successful automated bidding strategy
  • Relevancy of Landing Page
  • Search Vs Network
  • Bidding Adjustment across audiences, devices, and location
  • Evaluate Ads and Ad extensions to help increase CTR (click-through rate)
  • Competitor Analysis