The first question many businesses ponder over is whether they need a PPC audit or not. Is the in-house team or PPC manager leveraging all the possible opportunities to convert the paid traffic? You need a PPC audit if:
- You want to revamp or expand your paid presence on Google and Bing
- Your cost per acquisition (CPA) is not lowering and you want to bring it down
- No noticeable improvements in conversions MoM/YoY
- You want to improve your Search Impression Share
- Account structural improvements
Why choose SeoCodex for PPC Audit?
More than a decade of experience in running PPC campaignsQuarterly spending of $500k with ROI of 3x or more in campaign(s)
Certified Professionals
100% Money Back Guarantee*
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Our account audit focuses on deliverables by working on critical granular details which include:
- Conversion Tracking- are all conversions being tracked properly?
- Keyword Research, adding new keywords to extend reach, introducing negative keywords to reduce wastage of spends
- Evaluate bidding strategies and transitioning to successful automated bidding strategy
- Relevancy of Landing Page
- Search Vs Network
- Bidding Adjustment across audiences, devices, and location
- Evaluate Ads and Ad extensions to help increase CTR (click-through rate)
- Competitor Analysis