This course gives you ins and outs of Facebook advertising. Learn to create audiences, bid types, and run ads on Facebook and its owned network.
Introduction to Facebook Ads
Setting up Business Manager
Setting up pixels to track performance
Custom Audiences and Lookalike Audiences
Audience Insights- Leverage Actionable data
Facebook Ads Auction
Launching Facebook Campaign
Monitoring Performance and Reporting
Facebook Advertising Automated Rules
Exclude placements: Block Lists
Facebook and Google Analytics
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